color design happy hour

the iPhone 5C

The new iPhone 5 is “beautifully, unapologetically plastic…”

A few weeks ago, Apple introduced the newest versions of the iPhone 5 – the 5S and the 5C. In terms of size, speed, weight, and functionality, both of these phone models push the technology envelope – with one subtle difference. Unlike earlier iPhone versions made of aluminum and glass, the iPhone 5C features a housing made from plastic.

Jony Ive, Senior Vice President of Design at Apple, describes the iPhone 5c as “beautifully, unapologetically plastic. . . . I think that designs with a real coherence are the result of developing form, material, and color in unison.”

 

I do have one question for Jony.

“How come you you never bothered to contact the plastics guy?”

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